Divisions

Under PAW division we conceptualize, design & implement programmes & workshops concerning to environment. Through these programmes and workshops we aim to address large homogenous groups like school children, teachers, government officers, corporate employees, home makers, etc. So far we have successfully launched a pioneering programme called WAY-Everything Connects (WAY-EC) which is based on Behavioural Change Communication (BCC) strategy. Soon we will be launching another pioneering programme called School on Wheels (SOW) which is based on traveling philosophy of life. Our workshops deal with various practical aspects of environment and communication.

Under GEMS division we conceptualize, design & manage green campaigns. Through this division we have initiated a few innovative green movements, spread environmental messages, involve heterogeneous group of people to contribute towards a better environment. Under this division, WAY also provides consultancy for organizing green events.

PECK division of WAY undertakes projects with government departments, educational institutions and industries to design communication strategies and develop communication materials in form of print materials, AV materials, animation, radio, and theatres. Under this division, WAY also conducts behavioural change communication workshops for corporate, colleges, banking sector and other small groups.